Cindr
A high-converting SaaS product landing page with feature showcases and clear pricing
- Industry
- Technology / SaaS
- Client
- Cindr Technologies
- Timeline
- 4 weeks
- Year
- 2025
Cindr had a great product but their existing landing page was converting at below-industry-average rates. The design felt dated and the value proposition was buried behind feature lists rather than leading with outcomes.
- Redesign landing page to maximise free trial sign-up conversion
- Communicate value proposition in under 5 seconds
- Showcase product UI with interactive demo or live preview
- Build trust through social proof, press logos, and customer results
- A/B test pricing page presentation
Built a conversion-engineered landing page with outcome-first messaging, an interactive product preview, and a pricing section that increased trial sign-up rates significantly above baseline.
Restructured the information architecture around outcomes rather than features, leading with customer results
Built an interactive product UI preview using React state to simulate key product interactions inline
Designed a social proof section with customer logos, usage statistics, and micro-testimonials throughout
Implemented a pricing comparison table with annual/monthly toggle and feature comparison matrix
Frontend
Infra
Outcome-first Hero
Hero section leads with customer results and time-to-value rather than feature descriptions.
Interactive Preview
Inline product simulation lets visitors try core product interactions without signing up.
Social Proof Rail
Customer logo bar, usage counters, and micro-testimonials distributed throughout the page.
Pricing Toggle
Annual/monthly pricing switch with clearly highlighted savings and plan comparison.
Feature Comparison
Structured plan vs plan feature matrix for considered purchase evaluation.
Exit Intent
Smart exit-intent prompt with special offer for visitors about to leave without converting.
+67%
Trial Sign-ups
Conversion rate improvement vs previous landing page
< 8s
Time to CTA
Average time from landing to first CTA interaction
+34%
Annual Upgrade
More visitors choose annual plan with pricing redesign
-38%
Bounce Rate
Reduction in single-page bounce
Let's build something that outlasts the roadmap.
Tell us the problem other teams called impossible.